Regarding the production and processing of sanitary napkins, we hope that every customer should know the following points

Firstly, we need to consider some strategic issues, planning first and then taking action. Not seeking a single corner is not enough to achieve the overall situation. Not wanting to do well at the strategic level can lead to detours and waste money.
1. Good name: Create a name and register it. A good name is crucial. Walking in the Jianghu without a name, how can you come out and mix? The name should be consistent with the positioning of the product.
2. Suitable products: There are no better products, only more suitable products. Who is your consumer group? Are you a white-collar or quasi white-collar worker? Are you a woman in a first tier city or a woman in a second tier city? Is it a married woman or a girl aged 30-40? What are the requirements of your target consumers for sanitary napkins Soft, with high absorption capacity, or what is its function? What are the selling points of this product? Negative ions, far infrared, magnetic function? Different consumers have different definitions of better products; Different consumers have different product styles and selling points.
3. Product Price: What price do you plan to sell? At present, the price range of sanitary napkins in the market ranges from 10 yuan to 0.5 yuan; What price do you want to sell your product for? How much does it cost to use your product for a physiological cycle? What price range can your consumer group accept?
4. Sales Model and Sales Channel: What is the sales model for processed products WeChat. E-commerce? Or traditional wholesale, entering store mode? What are your current channel advantages? What products are you or your company selling now? Does the channel overlap with consumers? Can resources be shared? Rebuilding channels and sales models will face challenges.
5. Promotion method: How to sell the product after it is launched? Discounts and profits? Send promotional items? Do you advertise?
6. Having competitors: Having competitors is crucial. Which brand of sanitary napkins sells well in the market? What are the selling points of these products? What aspects can we learn from?
7. There is a sales team: you must have a group of people. The sales of sanitary napkins have a characteristic: the customer unit price is small, but there are many consumers; That is to say, we should have more people purchasing and using to achieve sales. If many people purchase and use at the same time, there must be an organization to complete the sales. Your organization can be a sales team or a sales company; Or it could be a direct sales team or a WeChat business team. Without a sales team, selling sanitary napkins is almost impossible.
8. Invested with funds: Invested with funds.
1. Registering a brand requires an investment of several thousand yuan;
2. There will also be capital investment in packaging design, although it is small money;
3. Packaging plate making and printing will also invest 30000-50000 yuan; And the packaging bag has initial printing requirements;
4. Each product (for daily use), night use, extended night use, etc.) needs to be stocked and requires an investment of over 100000 yuan;
Renting warehouses and warehousing logistics will also generate capital investment.
After considering these issues, you can continue to develop further plans for sanitary napkins. No business is smooth in the world. This is easy to achieve. If you can make money, you need to have the prerequisites, plans, and layout in place, and fight a prepared battle in order to have a chance to win.